Hypergrowth success story,
0 -> $440M

Even Financial was founded by veterans of the finance, advertising, and software industries with an ambitious vision: create the infrastructure that connects consumers with the financial products best suited to their needs.

As the company entered a period of rapid growth, leadership needed a partner that could quickly assemble high-performing product teams while maintaining the execution standards expected by a fast-moving startup.

After evaluating more than 80 software development agencies across Southeast Europe, Even Financial selected Cinnamon for our product expertise, engineering capabilities, and ability to operate as a seamless extension of their internal team.

When Even Financial set out to simplify the fragmented U.S. financial services market, they needed more than additional development capacity. They needed a trusted product and engineering partner capable of scaling with them without compromising quality or speed.

Over the course of our partnership, Cinnamon built and embedded a team of 18 product designers, engineers, QA specialists, and project managers who became an extension of Even Financial's organization. Together, we helped support the company's rapid growth, culminating in its $440 million acquisition by MoneyLion.

Our partnership quickly expanded to a dedicated team of 18 professionals spanning product design, software engineering, quality assurance, and project management.

Rather than operating as an external vendor, the Cinnamon team became deeply integrated into Even Financial's product organization, contributing across multiple initiatives and collaborating closely with internal stakeholders on a daily basis.

As the business scaled, so did our involvement. Together, we helped build and evolve products that ultimately reached approximately 60 million consumers through Even Financial's platform and partner network. Throughout this period, our focus remained the same: delivering reliable execution, maintaining product quality, and helping the client hit the milestones that matter during hypergrowth.

Even Financial's success attracted significant interest from the market, ultimately leading to its acquisition by MoneyLion in a $440 million transaction. Today, the platform operates as Engine by MoneyLion.

Our relationship with the founders didn't end with the acquisition. We continue to work together on new ventures, a testament to the trust we've built over years of close collaboration and shared success.